Content Marketing & Social Media Manager

Position: Content Marketing & Social Media Manager

Company: AppsFlyer

Location: Herzlija

Description:

The Content Marketing and Social Media Manager oversees all marketing content initiatives across multiple platforms and formats to drive engagement, retention, and leads for our platform. This position will drive the creation of high-impact marketing content including highly shareable assets such as blog posts, infographics, webinars, newsletters, videos, and social media content.

Responsibilities:

Manage day to day digital marketing strategies including Content Creation, Marketing Analytics, SEO, SEM, Social Media Marketing, Blogging, Conversion Optimization and Online Advertising
Develop and maintain a functional content calendar for content creation and implementation
Set and achieve goals for community engagement and growth
Oversee social media activities cross departmentally and manage all social channels including Facebook, Twitter, LinkedIn, Google+, YouTube, Slideshare, etc.
Create compelling, highly shareable marketing content
Utilize social media to enhance campaign performance, build brand awareness, and leverage brand advocates
Measure and report on the effectiveness of content marketing programs and campaigns
Ensure all content is on-brand, consistent in terms of style, quality, and tone of voice, and optimized for search and user experience in all channels
Qualifications and Experience:

True passion and experience with tech, mobile, social and advertising
Proven experience with talking, writing, editing and polishing content
A true challenge seeker, who’s not scared of asking questions, and getting answers
Excellent skills in Google Analytics and social media marketing measurement and applications
Bachelor’s degree, prefered in communication, journalism or marketing
English native speaker
Experience with Adobe products – an advantage

Contact: jobs@appsflyer.com